✅ Unified Design and Strong Brand Presence
The entire space embraces a cohesive design language using blue and white as primary tones, accented by the iconic red-blue circular “KOREA” logo for strong visual identity and easy recognition. Overhead signs like “Welcome to KOREA PAVILION” help guide visitors and establish a clear sense of place within the exhibition hall.

✅ Clear Layout and Open Flow
Booths are arranged in a logical, easy-to-navigate layout that enhances the visitor experience. Designated seating zones with “RESERVED” signs reflect intentional planning for business meetings and private discussions.

✅ High-Impact Information Displays
Each booth is equipped with large digital screens that present product details and brand messaging in a visually engaging format. These dynamic displays balance clarity and style, offering a high-tech impression of Korea’s creative strengths at the event.