✅ Unified and Eye-Catching Brand Identity
The pavilion featured a sleek black aesthetic highlighted by the signature blue Qlab logo.
A large overhead banner prominently showcased the KOREA PAVILION name along with partner logos, reinforcing a strong and cohesive brand presence.

✅ Diverse Content and Interactive Experiences
Various sections within the space included interactive gaming zones, a Baby Shark photo booth, product demos, and a video wall displaying gameplay footage.
Companies such as Pocket Jacks, Daesung Intercom, and ILSEUNG highlighted Korea’s broad capabilities in the entertainment tech sector.

✅ Open Layout for Easy Access
The pavilion’s open-concept design supported smooth foot traffic flow, with wide entrances, lounge areas, and a clearly marked information desk positioned up front for visitor assistance.